Blog

Notes on communications, research, and the machines.

From the team at Inference: what we're seeing in tech media, policy, and our own data.

International

International PR: entering a market is a communications problem

Expanding into the US or Europe is usually framed as a sales problem. The companies that land well treat it as a communications problem first.

9 July 2026
Research notes

Why we built the AI Company Census

Everyone has an opinion about the AI boom. We wanted a number. So we counted every AI-named company across 35 national registers.

1 July 2026